Challenge:
Create brand identity materials, retail packaging and consumer
advertising program for manufacturer of video game accessories
sold Internationally.
Result:
Hickman Group designed and developed the logo, packaging in
uniform sizes, and color-coded graphics to differentiate categories
by game system.
All packaging, photography, catalogs, sales promotion, advertising
and trade show booth graphics were generated digitally with
in-house talent and equipment.
nYko packaging includes translations of up to 7 languages.